Privacy Policy

1. Important information and who we are

Privacy policy

This privacy policy gives information about how we BBP Marketing Limited may collect and use personal data from users of our website, including any data provided when dealing with us.

Our website is intended for businesses and we do not intend to deal with individuals other than in the course of business. The website is not for children and we do not knowingly collect data relating to children.

Controller

BBP Marketing Limited is the controller and responsible for personal data (collectively referred to as "we", "us" or "our" in this privacy policy).

2. The types of personal data we collect

Personal data means any information about an individual from which that person can be identified.

• We may collect, use, store and transfer different kinds of personal data which we have grouped together as follows:

• Identity Data includes names, any previous names, username or similar identifier, marital status, title, date of birth and gender, registration details (including VAT numbers).

• Contact Data includes billing address, delivery address, email address, telephone numbers and other contact details.

• Transaction Data includes details about orders and order history, other transactions and payments to us and other details of products and services purchased from us.

• Technical Data includes internet protocol (IP) address, login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, device ID and other technology on the devices uses to access our website.

• Profile Data includes usernames and passwords, purchases or orders made, interests, preferences, feedback and survey responses. 

• Usage Data includes information about how users interact with and use our website, products and services.

• Marketing and Communications Data includes preferences in receiving marketing from us and our third parties and communication preferences.

We also collect, use and share aggregated data such as statistical or demographic data which is not personal data as it does not directly (or indirectly) reveal identity. For example, we may aggregate individuals' Usage Data to calculate the percentage of users accessing a specific website feature in order to analyse general trends in how users are interacting with our website to help improve the website and what we offer.

3. How is personal data collected?

We use different methods to collect data including:

• Interactions with us. We may collect personal data from persons filling in online forms or by corresponding with us by post, phone, email or otherwise. This could result from:

  • enquiries about our products or services;

  • creating an account on our website;

  • subscribing to our service or publications;

  • requesting marketing materials or communications;

  • responding to any promotion or survey; or

  • giving us feedback or contact us.

• Automated technologies or interactions. As users interact with our website, we will automatically collect Technical Data about the equipment, browsing actions and patterns used. We collect this personal data by using cookies, server logs and other similar technologies. We may also receive Technical Data about users if they visit other websites employing our cookies.  Our cookie policy gives further details.

• Third parties or publicly available sources. We may receive personal data from various third parties and public sources as set out below

• Technical Data is collected from the following parties:

  • analytics providers (like Google) based in or outside the UK;

  • advertising networks based in or outside the UK; and

  • search information providers based in or outside the UK.

• Contact and Transaction Data may be collected from providers of technical, payment and delivery services based inside or outside the UK.

• Identity and Contact Data may be collected from data brokers or aggregators based inside or outside the UK.

• Identity and Contact Data is collected from publicly available sources such as Companies House and the Electoral Register based in the UK.

4. How is personal data collected?

Legal basis

The law requires us to have a legal basis for collecting and using personal data. In our case this is:

• Performance of a contract: Where we need the data to perform the contract we are about to enter into or have entered into with customers or suppliers.

• Legitimate interests: We may use personal data where it is necessary to conduct our business and pursue our legitimate interests. This could be to prevent fraud and enable us to give the best and most secure customer experience. We consider and balance any potential impact on users and their rights (both positive and negative) before we process personal data for our legitimate interests. We do not use personal data for activities where our interests are overridden by the impact on the persons whose data we collect unless we have consent or are otherwise required or permitted to do so by law.

• Legal obligation: We may use personal data where it is necessary for compliance with a legal obligation on us. We will identify the relevant legal obligation when we rely on this legal basis.

• Consent: We rely on consent only where we have obtained active agreement to use personal data for a specified purpose, such as subscribing to marketing information or updates.

Purposes for which we will use personal data

We have set out below, in a table format, a description of how we may use the various categories of  personal data and the legal basis on which we rely. We have also state what our legitimate interests are where that is appropriate.

Direct marketing

We will only send marketing communications to those who have requested information from us or purchased goods or services from us and have not opted out of receiving the marketing.

We may also analyse Identity, Contact, Technical, Usage and Profile Data to form a view which products, services and offers may be of interest to users so that we can send appropriate marketing communications.

Third-party marketing

We will get express consent before we share personal data with any third party for their own direct marketing purposes.

Opting out of marketing

We will stop sending marketing communications at any time if asked.

We may still send service-related communications that are essential for administrative or customer service purposes for example relating to order confirmations or product/service details, , updates to our Terms and Conditions, or checking contact details are correct.

Cookies

For more information about the cookies we use and how to change cookie preferences, please see our Cookie Policy.

5. Disclosure of personal data

We may share personal data where necessary with the parties set out below for the purposes set out in purposes table which is above.

• Internal Third Parties

• External Third Parties

• Third parties to whom we may choose to sell, transfer or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use personal data in the same way as we do.

We require all third parties to respect the security of personal data and to treat it in accordance with the law. We do not allow third-party service providers to use personal data for their own purposes and only permit them to process personal data for specified purposes and in accordance with our instructions.

6. Disclosure of personal data

We do not transfer personal data outside the UK.

7. Disclosure of personal data

We have put in place security measures to prevent personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to personal data to those employees, agents, contractors and other third parties who have a proper business need to know. They will only process personal data on our instructions and they are subject to a duty of confidentiality.

We have put in place procedures to deal with any suspected personal data breach and will notify those concerned and any applicable regulator of a breach when legally required.

8. Disclosure of personal data

How long do we keep personal data for?

We will only retain personal data for as long as reasonably necessary to fulfil the purposes for which it is collected. This includes for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements. We may retain personal data for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation to which the data is relevant.

To determine the appropriate retention period for personal data, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of personal data, the purposes for which we process personal data and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting or other requirements.

By law we must keep basic information about our customers (including Contact, Identity, and Transaction Data) for six years after they cease being customers for tax purposes.

In some circumstances we can be asked to delete data. Please see below for further information.

9. Disclosure of personal data

Persons whose data we hold have rights under data protection laws in relation to the personal data.

These include rights to:

• Request access to their personal data (commonly known as a "subject access request"). This enables the person to receive a copy of the personal data we hold about them and to check that we are lawfully processing it.

• Request correction of the personal data that we hold about them. This enables the person to have any incomplete or inaccurate data we hold about them corrected. We may need to verify the accuracy of the new data provided to us.

• Request erasure of personal data in certain circumstances. The person concerned can ask us to delete or remove personal data where there is no good reason for us continuing to process it. This includes the right to ask us to delete or remove personal data where there has been a successfully objection to processing (see below), where we may have processed information unlawfully or where we are required to erase personal data to comply with local law. Please note, however, that we may not always be able to comply with a request of erasure for specific legal reasons which will be notified if they apply.

• Object to processing of personal data where we are relying on a legitimate interest (or those of a third party) as the legal basis for that particular use of data (including carrying out profiling based on our legitimate interests). In some cases, we may demonstrate that we have compelling legitimate grounds to process information which override the right to object.

• Object absolutely at any time to the processing of personal data for direct marketing purposes.

• Request the transfer of personal data to a third party. We will provide the person concerned or a third party whom they authorise with the personal data in a structured, commonly used, machine-readable format. Note that this right only applies to automated information which it was agreed that we could use or where we used the information to perform a contract with the person concerned.

• Request restriction of processing of personal data. We can be asked to suspend the processing of personal data:

  • If the person concerned wants us to establish the accuracy of the data;

  • Where our use of the data is unlawful but we are not asked to erase it;

  • Where we are needed us to hold the data even if we no longer require it so that the person concerned can establish, exercise or defend legal claims; orThe person concerned objects our use of the data

  • but we need to verify whether we have overriding legitimate grounds to use it.

• Any person who wishes to exercise any of the rights set out above should contact us

No fee usually required

There is no fee to someone who wishes to access their personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if a request is clearly unfounded, repetitive or excessive. Alternatively, we could refuse to comply with such a request.

What we may need

We may need to request specific information to help us confirm identity and ensure any right to access personal data (or to exercise any of other rights) is correct. This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also ask for further information in relation to a request if this may speed up our response.

Time limit to respond

We try to respond to all legitimate requests within one month. Occasionally it could take us longer than a month if a request is particularly complex or there are a number of requests. If this happens then we will notify the person concerned.

10. Contact details

Any person who has any questions about this privacy policy or about the use of their personal data or who wishes to exercise their privacy rights should contact us in the following ways:

• Email address: info@bbp.co.uk

• Postal address:
  BP Marketing Ltd 
  Lowlands Works, 
  Lowlands Road,   
  Mirfield,
  West Yorkshire,   
  WF14 8LY

• Telephone number: 0800 0289 266

11. Complaints

A complaint may be made at any time to the Information Commissioner’s Office (ICO), the UK regulator for data protection issues (www.ico.org.uk). We would appreciate the chance to deal with concerns before a complaint is made to the ICO so please contact us in the first instance.

12. Changes to the privacy policy and changes of information 

We keep our privacy policy under regular review.

It is important that the personal data we hold is accurate and current. We ask to be told of any personal data changes, such as a new address or email address.

13. Third-party links 

This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data. We do not control these third-party websites and are not responsible for their privacy statements. Users should read the privacy policy of every website visited.